The design team at Stirling recently had the opportunity of designing a new logo for the Bedford Free Public Library of Bedford, MA. After having designed and developed the library’s new website, creating a new logo was an exciting challenge for us.
Using a minimalistic style, the library building is still recognizable with its unique architectural elements. To the left and right of the building’s facade, book stacks take the place of the rest of the building’s structure. The books placed here represent the “bones” of the library. Above, various icons halo the building. These icons symbolize the numerous services and programs that the library offers beyond just books.
At the bottom of the image, “EST 1876” can be found. The establishment date placed here emphasizes Bedford Free’s long-standing history and role in the community. It also serves to differentiate Bedford’s library from the many other towns also named Bedford, located in states like New Hampshire and New York. The logo’s colors and typography mirror the interior signage located within the library.
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